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Top 5 Benefits of using Augmented Reality for your Business

The future of Augmented Reality (AR) in business is now. Currently, AR is considered a great leap in boosting the productivity of workers and simultaneously delivering immersive customer experiences. AR is a very extensive technology that has a place in almost every field of business including, production and manufacturing, distribution, retail, and even training. Its …

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AR, VR, MR: What is the difference between these realities?

Virtual Reality, Augmented Reality, and Mixed Reality is concepts used to describe simulation in games and movies that allow users to feel part of a virtual world thanks to exposed realism on different levels. Due to its acronyms (VR, AR, and MR), people have difficulties distinguishing its characteristics. But the information that we will give …

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Rokid – AR in museum

Get involved, and have fun: 3 best ways Augmented Reality could enhance visitor museum experience Most of us consider ourselves museum-lovers. They’re great places to visit. Museums provide historical context, connect past and present, and occasionally even offer interesting glimpses of the future. Museum tours, on the other hand, can leave much to be desired. …

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Retail Meets AR: A New Retail Solution for Restructuring The Shopping Experience

With the proliferation of social networks and mobile applications, consumers are becoming more discerning and demanding. They require additional information to help them to make informed shopping decisions, and a personalized retail experience is more necessary than ever before. Today, the offline retail industry has been significantly challenged by e-commerce. Offline retailers have been trying …

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AI on AR: Rokid webinar offers insights on ongoing tech trends

Many thanks to all who registered for and participated in Rokid’s April 20 “AI on AR tech trends” webinar! Along with surveying the latest trends in AI/AR tech, the webinar gave us the opportunity to lay out our products’ roadmap and explain why we’re focused on and developing AI/AR products, and how we’re successfully combining …

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